An informative speech provides interesting and useful information that educates the audience. Even if your audience does have some general knowledge of the topic, your speech should give them more in-depth information and teach them new things. The speaker is responsible for researching the topic and preparing a detailed presentation that grabs attention and provides value. This type of speech should explain how something works, or how to do things in a certain way.
When you give an informative speech, you should not intend to change the attitude of your audience. This type of speech aims to inform people without persuading them. Informative speeches are non-controversial and focus on people, events, ideas, procedures, and concepts. They should include descriptions, instructions, and explanations. The time limit determines the amount of information you can share.
Your role as a speaker is to define, explain, describe, and narrate. You have to choose a topic that is relevant to your audience, and write your speech with appropriate supporting materials. Informative speakers must use body language and organizational patterns that support the verbal message and maintain interest. It’s recommended to use visual aids and gestures for making a greater impact on your audience. Your speech should include two or three main points. If you’re using technical terms, be sure to explain their meaning.
Add references to credible sources to make your speech authoritative. Personalize your presentation by telling anecdotes and personal stories. Write an attention grabbing introduction and a strong closing statement. Expand the body with additional materials to meet the ideal length for your presentation. Include statements that indicate the importance of your topic to the audience and establish your credibility.
If your speech provides information about an event or a concept, move from the most important facts to the least important. In case you want to describe a process, start with step one. Explain things as if your audience knows absolutely nothing about the topic. Define all terms and concepts in your speech. Use simple words the average person understands. Avoid technical language and jargon.
When making an informative speech, you should provide useful information and offer a different point of view. The topics covered in your speech should help people understand a subject better. You want to share with the audience practical tips and knowledge that has potential use for them. Use at least one visual aid in your presentation. Add or cut out material as necessary.