"powerful speech"Writing a powerful speech is more difficult than it seems. Business people, politicians, advertisers, and even students – all use persuasive speeches to help them reach their goals. Giving a presentation can be a good way to kick-start your career, influence people, or establish your brand. It’s also a great opportunity to make a difference in people’s lives and stand out from the crowd. Establishing credibility, relating to your audience, and using body language can help you deliver a powerful speech.

Check out these tips on how to make your speech powerful:

Set Goals

Before delivering your speech, determine what you want to achieve. Do you want to inspire, educate, inform, or motivate? What is the purpose of your speech? If you are trying to persuade your audience, what are the possible objections you might face?

Plan Your Speech

Make a list of topics that you would like to talk about. What does your audience already know about the topic? Find ways to grab their attention and decide how to present your arguments so they have the greatest impact. Make sure your speech has a formal structure – beginning, middle and end. Have a strong opening and closing. Write your core message in less than 20 words. Your conclusive paragraph will need to link your ideas smoothly.

Do Proper Research

Research your speech using a wide range of sources. Analyze your audience and understand their perception of the topic. Craft your speech to appeal directly to them. Don’t be confrontational in your argument. Come up with compelling evidence and resources about the subject.

Use the Power of Three

Narrow your main points down to three. Reveal the topic of your speech, present your message in detail, and then bring the speech to the end by repeating your message.

Have a Strong Opening

Having a strong opening is a confidence booster. A poor beginning may distract your audience. Before delivering your speech, wait until you have their attention. State the importance of your topic. Make bold statements or share some shocking statistics to draw the audience into your speech.

Support Your Statement

Tell a story that illustrates your point. Storytelling can be applied to almost any situation. Ask questions during your speech. Come up with reports, statistics, testimonials, personal experiences, and case studies that support your statement. Play with words and images. When you back up your presentation with evidence, you become a more powerful speaker.

Image credit: Photokanok

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